Conversion roadmap

In just 2 weeks, I’ll audit your website, identify the UX and messaging issues that are costing you leads and sales, and then show you how to fix them.

You’ll walk away with an actionable, prioritized plan that includes ideas for A/B testing, quick UX and copy fixes, and an analytics review.

Do you know what’s stopping customers from converting?

You know something’s not working on your website, but you can’t pinpoint what. Maybe you’re getting traffic from ads, but visitors aren’t converting. Or you’ve been hearing from sales that people don’t understand your product or offer.

Should you…

  • Invest in more ads?

  • Keep tweaking your homepage?

  • Blow up your website and start again?

You could, but these won’t address the real root of the problem.

Before you spend another dollar on ads, you need to find the friction points and messaging fails that are turning away customers.

“Samantha's expert insights were a breakthrough for our business.

Her audit improved our website UX, made our brand positioning more cohesive, and identified major conversion blockers. If you care about your customers' experience, look no further.”

Matt Hayes

Founder, Bayyāra

Get clarity on what’s missing (and a plan to fix it)

Get fresh eyes on the issues and opportunities you might have missed.

Find the friction points that are causing user frustration and dropoffs.

Increase conversions, without increasing your ad budget.

Get a clear roadmap for improving your site or product.

The UX audit and roadmap gives you actionable steps that you can take right now to improve your customer’s experience and, in turn, your business.

First, I’ll perform a detailed heuristic review of your analytics, website, and marketing. This in-depth audit identifies unnecessary friction in your user journeys, confusing messaging, and what’s missing.

From there, I’ll give you advice on your messaging strategy, detailed feedback on user journeys, and a prioritized action plan that includes quick fixes and months-long ideas for A/B testing.

Unlike other UX audits that give you just a list of design problem, this report is focused on opportunities that directly impact profitability and conversions.

How it works

01 Discovery and intake

I’ll send a questionnaire that covers your goals, challenges, and constraints. You’ll share website analytics and heatmaps for me to dig into.

02 Audit and analysis

I’ll audit your website and customer’s experience for things that are broken, confusing, and causing user frustration and drop offs.

Thee prioritized action plan includes quick fixes and months-long ideas for A/B testing.

03 60-minute strategy call

I’ll deliver my findings and a prioritized action plan with UX and copy recommendations. Then we’ll meet to discuss, and I’ll answer any questions you have.

What you get

✔ Prioritized action plan with quick wins and months-worth of A/B testing ideas

✔ Heuristics evaluation of your website or product’s UX, design, and copy

✔ A video walkthrough of key findings

✔ Clear UX, design, and copy recommendations.

✔ Analytics review

✔ A 60-minute session to discuss the audit, findings, and how to move forward

Conversion audit and roadmap

A 2-week process to 1) identify the messaging, design, and usability issues on your website and 2) create a plan to fix them.

$1,500*

One-time payment

What’s included:

CRO and UX audit: A detailed review of your marketing funnels and website or app to identify what’s broken, confusing, or preventing customers from completing a task.

Prioritized recommendations: An action plan of quick wins your team can execute immediately and months-long ideas for A/B tests.

60-minute walkthrough: A call to discuss the findings, recommendations, and how to move forward.

* 30-day guarantee: If you're not 100% satisfied with the value of my recommendations, you can decide how much value you received and pay only that or nothing at all.

FAQs

  • UX and CRO audits are useful for any product or website where a user is trying to perform a task, whether that’s signing up for a demo, purchasing an item, or donating.

    That said, I tend to with with ecommerce, software, and nonprofit companies.

  • By the end of my process, you’ll get:

    • A video audit of your product or website

    • A report that documents the audit findings, as well as ideas for quick fixes and AB tests

    • A 60-minute call to discuss findings and next steps

  • You’ll receive recommendations that you can implement immediately, as well as ideas for incremental improvements you can A/B test.

    If you need help executing the changes, changing your messaging, or fixing broken user journeys, I offer a consulting program.

  • This audit does not include customer research to keep the costs low.

    If you’re interested in customer research (which you should be!), contact me about my monthly conversion optimization program.

  • I offer a 30-day satisfaction guarantee focused on the strategic value of my recommendations, not specific business outcomes.

    I don’t guarantee outcomes as results depend on implementation, quality, and other things outside my control.

  • Totally reasonable! Send me an email: samantha@resonantstudio.co.